Apps. Fad or here to stay? You only need to look around every day to see that everyone now has a mobile phone or smartphone - and that the news is constantly carrying stories about social media and 'apps'. Just ask your university students if they have heard of Facebook or Twitter and what are the latest 'cool' apps - and you'll agree that these technology advances and shifts in user behaviour mean your university cannot stand still.
Interactive Universities has always been at the forefront of innovation in universities marketing - and we continue to do so with all our solutions. We launched the UK's first Facebook App, the World's first TWO iPhone University Prospectuses [and are soon to make this 3,4,5 and 6!]. We have developed BlackBerry and Android Apps, as well as integrations with Twitter, Flickr, Youtube and LinkedIn.
Developing Apps should be part of a multi-channel, multi-platform, integrated communications strategy - and not just done to follow the crowd. Maximising the benefits and value of Apps, as well as choosing the right channel to deliver, needs careful planning and expertise. Interactive Universities offers all that [and more].
We are pioneers in communications, and through our other [Corporate] trading brand Intuition Media,
provide strategic advice and implementation on 21st century marketing
and communication solutions to clients like WHSmith, GAME, Walkers,
Phones 4u, easyJet, EADS, Fast Track and the Mayor of London.
This
experience is shared into our universities division, and as a result can
offer workable, cost-effective and proven solutions to your university.